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Misleading camera sales tactic?!
I recently read a post by a photography forum participant who was upset because he felt he bought the wrong digital camera. He had compared two Canon Elf cameras and asked about a feature on one that was not on the other. The salesperson said the feature wasn't important.
Wrong!
After the sale, the forum participant looked into it a bit futher and says "Now I realize that was probably a sales tactic and he just wanted to sell me the more expensive camera."
Probably right!
Sometimes misinformation given by a salesperson is just out of plain ignorance. When chatting with camera salespersons, I'm suprised at how little knowledge they have about the products they sell. I can't understand why some companies fail to give employees adequate trainining.
Misleading information may also be given because salespeople are offered incentives to sell certain products. Great for the store earnings but not always great for the consumer.
It really is important to do a little homework before buying a digital camera. Ignorance is not bliss but it can be expensive. You may end up paying more for a camera that has less.
Category: Gimmicks